This project is in progress
Matched with Dara Z
Matched with
Dara Z.

Brochure Graphic Design

Posted by
Kathryn H.

Dr. Elbin at work

Posted Date
Jun 19, 2019
Virtual volunteer opportunity
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Brochure Graphic Design
Impact statement
This project will save us $4,212 , allowing us to expend precious/meager resources on core mission, namely boots-on-the-ground research and advocacy work. Staff who designs the newsletter is already on that simultaneous project.

Project Details

What We Need
  • Print-ready brochure template provided in a high-resolution format (jpeg, pdf, etc.)
  • Accurate, print-ready specifications
  • Note: This project does not include printing
Additional Details

NYC Audubon, a grass-roots, urban bird conservation organization serving the five boroughs of New York City, has developed a strategic plan approved by our Board of Directors. We have two documents: the full narrative, approximately 17 pages of text; and the executive summary/overview, approximately 4 pages of text. We need to prepare graphically designed full and summary versions with descriptive photographs to publish online as a PDF for our members and donors.

What We Have In Place
  • We currently have the document text, high-res photos, logo, style guide, which should make it easy for you to get started. We also have dedicated, experienced communications staff to coordinate, and the ability to provide any other information you need.
How This Will Help

This is our organizational strategic plan that we are presenting to members and donors (including our board who helped develop the plan) as we launch our 40th anniversary year. The plan guides our growth and contains critical capacity building initiatives that must be implemented for NYC Audubon to remain effective in our conservation and science work to protect migratory birds along the Atlantic Flyway and to be philanthropically competitive in the environmental space in New York.

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with high-resolution logo and visual brand guidelines or examples, images you'd like to include in brochure (if applicable), and finalized copy for brochure
Milestone 1: Information Gathering
  • Professional and Volunteer Manager meet to discuss goals of brochure, target audience, and style preferences
Milestone 2: Preliminary Design
  • Professional performs initial design and layout and sends to Organization for up to 3 rounds of review and feedback
Milestone 3: Final Design
  • Professional finalizes designs, digitizes the artwork and delivers high-resolution versions, along with print specifications to Organization
  • Professional advises on best practices for printing
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About The Org

Our Mission

New York City Audubon is a grassroots community that works for the protection of wild birds and habitat in the five boroughs, improving the quality of life for all New Yorkers.

What We Do

New York City Audubon champions nature in the City's five boroughs through a combination of engaging and entertaining programs and innovative conservation campaigns. NYC Audubon is an independent non-profit organization affiliated with the National Audubon Society. Through its efforts, NYC Audubon protects many species of birds living in the 30,000 acres of wetlands, forests, and grasslands of New York City.

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