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Storytelling

Help 21st Century School Fund enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
21st Century School Fund
Washington, DC, USA
21st Century School Fund
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21st Century School Fund
Washington, DC, USA

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Posted June 17th

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Storytelling

Project details

What we need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
  • Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
Additional details

In the world of education advocacy, parent and community voices which have sought to make our democratically governed school districts more responsive have been out spent and storied by a false narrative that "choice" will deliver quality and equity. 21st Century School Fund needs help working with its local community partners making the case for an equitable system of neighborhood schools, which has "choice" as a small subset, not the end goal.

What we have in place
  • We currently have the exec director, Mary Filardo with time set aside,, which should make it easy for you to get started. We also have proposals and other written material to share, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to better support our community partners.

We have a complex position--supporting, yet often tough-love critics of the DC public school system. The danger is that as critics of DCPS the public school system is undermined, when the objective is to improve and support it, not set up the case for more privately operated charter schools.

Project plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About the org

21st Century School Fund
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Causes
Education Community & economic development Environment
Posted by
Mary F
Mary F.

Executive Director

Our mission

Build public will and governmental capacity for modern and equitable PK-12 public school facilities that support high quality education and community revitalization.

What we do

SEEK TRUTH
* Listen to stakeholders
* Collect and analyze data
* Research PK12 public school facilities & their impacts
INNOVATE
* Develop model policies
* Test new practices
* Invent technology tools
EMPOWER OTHERS
* Provide technical assistance
* Share data, analysis & insights
* Advocate for reforms
* Share funding

Testimonials

Read the Impact Story
(No testimonial has been submitted by Mary)
(No testimonial has been submitted by Dillon)
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