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Matched with Kaitlyn M. E
Matched with
Kaitlyn M. E.

Copywriting

for  Beaumont Health
Southfield, MI, USA
Posted by
Quentin M.

Volunteer Manager

Posted Date
Jun 14, 2019
Location
Virtual volunteer opportunity
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Impact statement
This project will save us $4,212 , allowing us to implement additional diabetes prevention program cohorts.

Project Details

What We Need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, one-pager/fact sheet, or fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional Details

Develop copy for Beaumont's Diabetes Prevention Program based on the CDC's National Diabetes Prevention Program.

What We Have In Place
  • We currently have current flyers and our brand standards, which should make it easy for you to get started. We also have CDC infographics, and the ability to provide any other information you need.
How This Will Help

The Diabetes Prevention Program is an evidence based model helping to support the prevention of diabetes in communities. It is often difficult to translate health information into a consumer friendly format to articulate its value. As a health system, we often utilize jargon, so it is imperative to ensure we have a way to communicate across populations.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About The Org

Our Mission

To provide compassionate, extraordinary care every day.

Our project is sponsored by:

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