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Copywriting

Help HABESHA, Inc. express their voice and articulate their key messages with well-written and compelling marketing and communications materials.
HABESHA, Inc.
Atlanta, GA, USA
HABESHA, Inc.
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HABESHA, Inc.
Atlanta, GA, USA

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Communications Writing

Posted June 13th

Copywriting

Project details

What we need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional details

We are looking to expand into workforce development as a fee for service/contract based arena to ensure program sustainability of our Urban green Jobs program. We want marketing materials that portray our team's expertise, experience and impact. 1 pager, a brochure and digital newsletter template for monthly reports.

What we have in place
  • We currently have 6 reports and 1 newsletter worth of content, which should make it easy for you to get started. We also have a website, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to invest time building the relationships necessary and distributing the content developed to secure the funding/opportunities necessary to increase organizational sustainability.

This will offer an opportunity for longer term employment for beneficiaries and position the organization to diversify streams of funding/income for program sustainability.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

HABESHA, Inc.
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Environment Arts & culture Youth development
Posted by
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Raina T.

Project Manager - UGJ

Our mission

HABESHA (Helping Africa By Establishing Schools at Home and Abroad), Inc. is a Pan-African organization that cultivates leadership in youth and families through practical experiences in cultural education, sustainable agriculture, entrepreneurship, holistic health, and technology.

What we do

Founded in 2002, HABESHA utilizes project-based learning and experiential learning models to develop peer educators in underserved communities in Atlanta, Georgia. As an agent of positive social change, HABESHA accomplishes its mission through community service, media production, cultural events, & educational workshops. Since our inception, HABESHA has branched out to begin work in Africa and has an established NGO, HABESHA Foundation, where we continue the mission internationally.

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