Print Materials Design

Help Mystic River Watershed Association create customized visual design elements that complement written copy for printed communications and marketing materials.
Cause
Environment

Posted August 19th

Print Materials Design

Project Details

What We Need
  • Designs for one piece of marketing or communications collateral (e.g., fact sheet, case study, event invitations)
  • Templates with accurate, print-ready specifications
  • Note: Please post an additional project if more than one piece of collateral is needed
Additional Details

To produce a visually-compelling map that shows the recreational and aesthetic value of the Mystic River and its tributaries. While not a technical map, people should be able to find their way to the various amenities highlighted
on the map. This map will build off of and enhance the overall brand identity of the Mystic River Watershed Association and should be designed in a way that minimizes future printing costs (ie, standard print size, not too large) and is
convenient to share (ie a handout

What We Have In Place
  • We currently have examples of other maps; plus maps of our watershed, which should make it easy for you to get started. We also have staff who are excited to workk on this project, and the ability to provide any other information you need.
How This Will Help
This project will save us $3,002 , allowing us to print even more copies of this resource for our communities.

Our watershed is an important recreational resource--and we want to have information for our community members on how they can use this resource. Right now it is hard for community members

Purpose
- Primary: Intro to the Mystic River and its tributaries and what it has to offer
- Secondary: recreation map

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides the Professional with a budget for print materials, finalized copy, high-resolution logo and any visual branding guidelines to be utilized
  • Volunteer Manager also provides images for desired deliverables (if applicable), examples of existing marketing materials and links to online presence (website and social media)
  • Volunteer Manager shares brand messaging guidelines (if applicable)
1
Milestone 1: Preliminary Concepts
  • Professional and Volunteer Manager discuss how print materials will be utilized, target audience, and style preferences
  • Professional develops preliminary sketches, and garners feedback from Volunteer Manager
2
Milestone 2: Graphic Creation
  • Professional drafts print materials, and incorporates any feedback into final product
3
Milestone 3: Final Draft
  • Professional delivers final versions in desired electronic format
  • Professional provides guidance on printing specifications (colors, size, etc.)
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About The Org

Posted by
Michelle L.

Development & Communications Director

Our Mission

To protect and restore the Mystic River, its tributaries and watershed lands for the benefit of present and future generations and to celebrate the value, importance and great beauty of these natural resources.

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