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Membership Strategy

Help Jackson Hole Center for Global Affairs develop a strategy to bring in new members, or improve their current membership program, to increase engagement and support their fundraising and community-building goals.
Jackson Hole Center for Global Affairs
Jackson, WY, USA
Jackson Hole Center for Global Affairs
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Jackson Hole Center for Global Affairs
Jackson, WY, USA

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Posted May 31st

Membership Strategy

Project details

What we need
  • A Membership Strategy document of 2-4 pages, including analysis of the Organization’s current membership program, step-by-step guide to a new or improved program, growth goals and creative outreach strategies
Additional details

Our organization, the Jackson Hole Center for Global Affairs (www.jhcga.org) is an NGO that works to create climate change leadership with a focus on the role of coal communities. We are creating a new network to bring these communities together to hasten climate action. To support and grow the network we hope to have members, with corporate members supporting financial support. We do not have deep experience in creating membership models.

What we have in place
  • We currently have a track record and concept note of our goals, which should make it easy for you to get started. We also have organizational flexibility to explore this route, and the ability to provide any other information you need.
How this will help
This project will save us $5,848 , allowing us to allocate our limited resources to other areas of need.

The ongoing engagement and financial support of a membership program will be crucial in giving us the stability to set a multi-year goal and build the capacity needed to reach our global impact ambitions.

Project plan

P
Prep: Distribution of Prep Materials
  • Professional connects with Volunteer Manager to discuss current membership program (if applicable), development goals, potential budget for building a membership program, and growth goals
1
Milestone 1: Information Gathering
  • Professional and Volunteer Manager develop and execute an in-depth SWOT (strengths, weaknesses, opportunities and threats) around an existing or potential membership program
  • Professional surveys existing and potential members through focus groups and/or one-on-one interviews to obtain qualitative data
  • Professional conducts independent market analysis to research the target market, competition, and peer organizations' membership development strategies
2
Milestone 2: Drafting Document
  • Professional creates a strategy document that includes proposed member cultivation and engagement recommendations, communications and outreach strategies, and related ongoing programs
  • Volunteer Manager reviews and provides feedback which the Professional incorporates
3
Milestone 3: Presentation of Final Deliverable
  • Professional delivers the final document
  • Volunteer Manager and Professional conduct a wrap-up meeting and discuss next steps for implementation of this strategy
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About the org

Jackson Hole Center for Global Affairs
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Causes
Environment Community & economic development International affairs
Posted by
Nathan W
Nathan W.

President

Our mission

The Jackson Hole Center for Global Affairs works on climate action for coal communities. JHCGA's theory of change is that global climate action will only accelerate economically, politically, and culturally when coal communities lead in generating their own economically driven climate solutions. Since 2002 JHCGA has promoted this theory to foster climate solutions for the globe's largest coal producers in the U.S. and China.

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