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Social Media Content Calendar

Help Hui O Ko'olaupoko get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Hui O Ko'olaupoko
Kailua, HI, USA
Hui O Ko'olaupoko
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Hui O Ko'olaupoko
Kailua, HI, USA

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Cause
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Digital marketing Social media

Posted April 17th

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Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional details

help us automate posting with better content/copy and appropriate hashtags

What we have in place
  • We currently have an active instagram & facebook account, which should make it easy for you to get started. We also have automated posts through constant contact, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to focus our time conducting outdoor education and restoration

For our grant deliverable we need to increase our social media followers and interactions

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

Hui O Ko'olaupoko
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Cause
Environment
Posted by
KK
Kristen Nalani K.

[email protected]

Our mission

The mission of Hui o Ko'olaupoko is to protect ocean health by restoring the 'aina: mauka to makai.

What we do

Hui o Ko`olaupoko (HOK) is a 501(c)3 non-profit watershed management group established in 2007 to work with communities to improve water quality through ecosystem restoration and storm water management, focusing specifically in the Ko`olaupoko region – from Makapu`u to Kualoa. HOK implements innovative, on-the-ground projects that effectively manage and protect water quality and natural resources in Hawai`i

Testimonials

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