Storytelling

Help The Village Method enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
The Village Method
Union City, CA, USA
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The Village Method
Union City, CA, USA

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Posted April 16th

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Project details

What we need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
  • Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
What we have in place
  • We currently have The Founders' story, which should make it easy for you to get started. We also have Core Message Copy Platform, and the ability to provide any other information you need.
How this will help
This project will save us $1,792 , allowing us to keep investments into our healthy meal program.

These case studies help us to validate the TVM model in the eyes of potential donors by illustrating how we serve key stakeholders. We can also extract testimonials for use in promotional materials and the website.

Talking to the TVM stakeholders (parents, teachers, donors, community) helps us to understand what each group values about TVM, which enables us to better target our communication in order to engage them further.

Project plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About the org

The Village Method
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Our mission

To develop a sustainable academic pipeline for underserved (K-16) youth of African ancestry and engage families in the work of building our community.

What we do

We foster an environment of academic excellence, cultivate parent leadership, sponsor community engagement, promote healthy living and advocate for socio-economic mobility.

Testimonials

Consummate professional and always a pleasure to work with Steven! It was a pleasure sharing our story with him as it helped us to better understand and articulate our "why".
Mark G.
Mark G.

Founder

Storytelling Project

Mark and Mahea have a beautiful vision for their community and it is a pleasure to work with them to make this happen
Steven Robert C.
Steven Robert C.

Volunteer

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