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Identify Success Metrics

Help 7 Stages map their program goals to specific data points that indicate how well they are meeting them, and brainstorm how to present these to key internal and external stakeholders.
7 Stages
Atlanta, GA, USA
7 Stages
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7 Stages
Atlanta, GA, USA

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Cause
Arts & culture
Skills
Data analysis Research

Posted April 9th

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Identify Success Metrics

Project details

What we need
  • A set of success metrics for the Organization's program such as key performance indicators and secondary performance indicators
  • Guidelines on how to measure success metrics, how often to measure them, and how to present metrics to internal and external stakeholders
Additional details

We are a nonprofit theatre in Atlanta and our staff is fairly data literate. We are paying attention to the collection and segmentation of our data but we are now ready to use our data in a more useful manner.

What we have in place
  • We currently have patron, donor and Google Analytics data, which should make it easy for you to get started. We also have some demographic and psychographic data, and the ability to provide any other information you need.
How this will help
This project will save us $10,240 , allowing us to better target and segment our patron data in order to help people learn about the programming that is most important to them.

Unfortunately in the grand scheme of things, maintaining a useful data analytics program is often an afterthought during our daily planning. This project would be important in giving us a foundation to integrate our data program into our marketing program efficiently.

Project plan

P
Prep: Prep & Goal Setting
  • Volunteer Manager outlines any current success metrics measurement activities and strategies for the specific program
  • Professional communicates with the Volunteer Manager for a brainstorming/overview session to establish goals for the project
1
Milestone 1: Analysis of Activity
  • Professional conducts research and analysis to determine the best metrics to track and methods for outcomes measurement and shares the information with the Volunteer Manager
  • Volunteer Manager provides feedback to the Professional on the metrics and measurement methods suggested
  • Professional incorporates Volunteer Manager’s feedback
2
Milestone 2: Final Deliverable
  • Professional identifies final success metrics and the inputs necessary to track and calculate them, and shares this information with the Volunteer Manager
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About the org

7 Stages
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Causes
Arts & culture Education
Posted by
Kacie W
Kacie W.

Data Strategist

Our mission

7 Stages is a professional, non-profit theatre company devoted to engaging artists and audiences by focusing on the social, political, and spiritual values of contemporary culture. 7 Stages gives primary emphasis to international work and the support and development of new plays, new playwrights, and new methods of collaboration.

Testimonials

Read the Impact Story
(No testimonial has been submitted by Kacie)
It was a pleasure working with 7Stages. They are really passionate about their work, and they are continuously looking to improve. I believe we made some progress with the data project, and I believe they will continue to grow.
Manveer K.
Manveer K.

Volunteer

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