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Copywriting

Help Wellspring express their voice and articulate their key messages with well-written and compelling marketing and communications materials.
Wellspring
Bethlehem, CT, USA
Wellspring
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Wellspring
Bethlehem, CT, USA

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Cause
Health & nutrition
Skills
Communications Writing

Posted April 16th

Copywriting

Project details

What we need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional details

Help us create new fundraising materials that communicate messaging about the loss of our co-founder earlier this year.

What we have in place
  • We currently have an appeal letter along with his obituary, which should make it easy for you to get started. We also have photographs and eulogies if that is helpful, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to focus our efforts onboarding a new member of our outreach team.

We are deeply saddened to have lost our co-founder Richard unexpectedly earlier this year. He no longer had a hand in the day-to-day operations of our organization, but was chairman of the board and an active board member who was on campus weekly.

We wish to honor him (and his co-founder wife Phyllis) with donations to our endowment. This giving "option" will be made available inside our upcoming spring appeal.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Wellspring
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Causes
Health & nutrition Education Human services
Posted by
Christina R
Christina R.

Director of Community and Provider Relations

Our mission

Wellspring is a therapeutic and educational center dedicated to healing through relational approaches - to self, others, creation and Spirit - which touch and bring forth the wellspring of personal being unique to each individual, giving hope to each person and family in our care.

What we do

Wellspring and the Arch Bridge School assists individuals and families in working through the emotional, psychological, and educational issues that prevent them from establishing and maintaining healthy and meaningful lives.

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