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Public Relations Strategy

Center of Public Safety for Women (CPSW) #StandUpToGBV
Honolulu, HI, USA
Center of Public Safety for Women (CPSW) #StandUpToGBV
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Center of Public Safety for Women (CPSW) #StandUpToGBV
Honolulu, HI, USA

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Cause
Civil rights
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Communications Public relations

Posted April 28th

Public Relations Strategy

Project details

What we need
  • A Public Relations (PR) strategy rooted in the Organization's public relations goals
  • Identification of the audiences Organization should be addressing and the media outlets they should target to reach stated audiences
  • A press list created based on Organization's target media outlets
  • Recommendations on the best tactics to build relationships with Organization's target media outlets
Additional details

Our IRS-approved 501(c)3 nonprofit organization, We Can Make a Difference, is seeking a PR professional to help us out with PR and outreach for an Awards Gala to raise awareness and support of our mission.

What we have in place
  • We currently have all the material and details which should make it easy for you to get started
How this will help
This project will save us $6,343 , allowing us to further enhance and support our programs for the youth.

This project will help to drive our mission and support the youth and education.

Project plan

P
Prep: Brainstorming and Project Planning
  • Volunteer Manager outlines any current PR activities and strategies
  • Volunteer Manager shares any existing PR materials
  • Professional connects with the Volunteer Manager for a brainstorming and overview session, to discuss goals and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Identify Target Audiences and Media Outlets
  • Professional identifies target audiences and media outlets the Organization should be going after and shares the information with the Volunteer Manager
  • Volunteer Manager provides feedback on the target audiences and media outlets
  • Professional incorporates Volunteer Manager’s feedback and creates a finalized list of target audiences and media outlets
2
Milestone 2: Finalize PR Strategy Delivery
  • Professional creates a press list based on the media outlets identified
  • Professional delivers final strategy to the Organization and provides recommendations for implementation, based on staff capacity and budget
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About the org

Center of Public Safety for Women (CPSW) #StandUpToGBV
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Causes
Civil rights Gender equity & justice Justice & legal services
Posted by
Karen O
Karen O.

#StandUpToGBV

Our mission

eGirl Power is an IRS-approved 501(c)3 nonprofit organization with a mission to Educate and Support Marginalized groups that may experience Gender Based Violence (GBV), Sexual Assaults and Violence.

Our goals are to Empower Marginalized groups to fight Gender Based Violence (GBV), Sexual Assaults and Violence on Marginalized groups at College Campuses across the U.S.

What we do

eGirl Power's Newest Program focuses on several programs that help to fight Gender Based Violence (GBV), Sexual Assaults and Violence on Marginalized groups at College Campuses across the U.S.

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