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Matched with Tawanda M
Matched with
Tawanda M.

Website Copywriting

for  Advocates for Children and Youth
Baltimore, MD, USA
Posted by
Carol W.

Director of Communications

Posted Date
Mar 14, 2019
Location
Virtual volunteer opportunity
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Impact statement
This project will save us $6,073 , allowing us to communicate our message in a bold, compassionate and easily understood manner.

Project Details

What We Need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • A list of SEO keywords incorporated into the copy
  • The opportunity to work closely with an experienced, SEO literate copywriter
Additional Details

We need a strong writer to develop copy for the website www.rethinkbaltimore.org. We have many video stories and now we need someone to help us knit the narrative together. We need copy for the following landing pages within the following navigation tabs: Stories, Mic Drop and Solutions. Each video in each page needs a brief caption.

What We Have In Place
  • We currently have website, active video content and a preferred writing style, which should make it easy for you to get started. We also have one-page project description, seo words, and the ability to provide any other information you need.
How This Will Help

This project will help community members and legislators understand the life in Baltimore City and the challenges that youth face.

Project Plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
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About The Org

Our Mission

To identify problems, promote policies and programs that improve results for Maryland’s children in measurable and meaningful ways, and evaluate the effectiveness of programs and policies for the state’s children and youth.

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