Public Relations Strategy
Project details
What we need
- A Public Relations (PR) strategy rooted in the Organization's public relations goals
- Identification of the audiences Organization should be addressing and the media outlets they should target to reach stated audiences
- A press list created based on Organization's target media outlets
- Recommendations on the best tactics to build relationships with Organization's target media outlets
Additional details
I am looking to get media coverage for our work, events, success stories, drives, etc.
What we have in place
- We currently have some marketing materials, which should make it easy for you to get started. We also have a rough media list with some contacts, and the ability to provide any other information you need.
How this will help
This project will save us $6,343 , allowing us to invest more money into resources for our various programs and clients
This project would help us achieve our goal on getting more media coverage for our work, events, success stories,drives, etc.
Project plan
Our mission
Youth Service, Inc. is a non-profit organization that has provided immediate shelter and support services to Philadelphia's children, youth and families for over 67 years. YSI offers unique programs and niche services throughout the city, including Philadelphia's only Crisis Nursery program and the largest shelter in the area for homeless and runaway teens. Through shelter, counseling, and in-home support services, YSI reaches more than 5,000 clients annually, the majority of whom live below the poverty level.
Testimonials
Sodelba was a great volunteer. Regular check in calls were scheduled,communication was great throughout the project, and deliverables were top notch and really helped us get publicity for our event.
(No testimonial has been submitted by Sodelba)