Google Ads Set Up
Google Ads Set Up
Project details
What we need
- Set up of Google Ads
- Training for staff on how to monitor performance and update Google Ads going forward
- Optional: Set up integration between Google Ads and Google Analytics
What we have in place
- We currently have 5k, which should make it easy for you to get started. We also have a google grant, and the ability to provide any other information you need.
How this will help
This project will save us $3,486 , allowing us to reach two additional school sites with our community outreach programming in Title one, public schools-for children with limited access to the arts and healthy activities.
We need the advantage of targeting and retargeting for our online sales success. This is phase one of reinventing these tools.
Project plan
Our mission
The Rock School for Dance Education is one of the world's premier institutions for classical ballet and dance training, dedicated to enriching the lives of all students and preparing those who are exceptionally gifted for careers as professional artists. Through its innovative arts-in-education/outreach program, RockReach, The Rock School is committed to making dance accessible to local underserved communities, regardless of socioeconomic background-providing egalitarian access to art.
What we do
Our primary focus is providing education and performance opportunities for our world-class students, via programming at both Rock Center (Philadelphia, PA), the Merriam Theater, The Kimmel Center, The Seaport Museum, The Annenberg Center, The Mann Center, and Rock West (located west of Philadelphia in suburban West Chester, PA), and the expansion of RockReach, the most extensive dance and movement/community outreach program held in over 30 Philadelphia public and charter school locations throughout the region (serving over 28,000 kids and families).