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Social Media Plan

Help Sunday Suppers * A social media plan to help it develop a presence in the digital sphere through social media sites like Facebook, Twitter, and others.
Sunday Suppers
Philadelphia, PA, USA
Sunday Suppers
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Sunday Suppers
Philadelphia, PA, USA

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Cause
Health & nutrition
Skills
Digital marketing Social media

Posted January 14th

Social Media Plan

Project details

What we need
  • A document outlining the most appropriate social media channels, strategies for usage, goals and key metrics to evaluate success
  • Expert consultation on messaging, scheduling and frequency
  • Tailored suggestions for style, tone, and types of content to best showcase the Organization
Additional details

Sunday Suppers needs help figuring out a social media plan going forward for the year. We want to figure out how to maximize the effectiveness of our posts and reach more people, both users and donors.

What we have in place
  • We currently have Instagram/Twitter/Facebook, which should make it easy for you to get started. We also have our own website, and the ability to provide any other information you need.
How this will help
This project will save us $6,632 , allowing us to serve more families in the community.

This project is important because we need to touch more people and in this world social media is one way to do that. We want to make more people aware of the service we provide. We also want to reach out to donors who can help us grow through volunteering/in-kind donations.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager shares details of current online presence and general goals for the Social Media Plan with Professional
  • Volunteer Manager grants Professional access to existing social media accounts
1
Milestone 1: Analysis and Feedback
  • Professional conducts a thorough analysis of existing social media accounts
  • Professional suggests the best social media platforms to use, along with overall goals and associated key metrics
  • Professional suggests guidelines for page creation, content posting and commenting
  • Volunteer Manager provides feedback, which Professional incorporates
2
Milestone 2: Document Creation
  • Professional drafts a strategic document which includes overall goals, messaging guidelines and metrics overview
3
Milestone 3: Final Deliverables
  • Professional delivers final document with advice on how to implement plan over the next few months
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About the org

Sunday Suppers
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Causes
Health & nutrition Diversity & inclusion
Posted by
Steven S
Steven S.

Chef/Educator

Our mission

Sunday Suppers uses food, education, and community-building to strengthen the health and well-being of families experiencing poverty and food insecurity. The organization's centerpiece is healthy meals served in a restaurant-like setting, nourishing families in an open-hearted, respectful manner. In addition to
expanding food access, Sunday Suppers amplifies the benefits of the weekly dinners with complementary programs:

* culinary, nutrition, and wellness education
* providing home kitchen equipment
* peer leadership training
* gardening program

Sunday Suppers' creates a safe, supportive community, maximizing program impact while addressing the connections between food, health, and environment.

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