Search Engine Optimization Audit

Help EZ Ride assess the website's current SEO and gain actionable steps to increase traffic to their website via organic search.
EZ Ride
Wood Ridge, NJ, USA
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EZ Ride
Wood Ridge, NJ, USA

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Posted December 20th

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Project details

What we need
  • Analysis of website’s on-page content, technical structure, and presence of inbound links on other websites for search engine optimization
  • Actionable steps to improve website’s performance in search engines via organic search
Additional details

We need help to audit our site and help us uncover what needs to be fixed to boost our search engine visibility.

What we have in place
  • We currently have updated our content on the website, which should make it easy for you to get started. We also have word press version, and the ability to provide any other information you need.
How this will help
This project will save us $2,752 , allowing us to expand transportation services

We offer variety of transportation services to employers and individuals and want to increase our web reach

Project plan

P
Prep: Planning
  • Volunteer Manager outlines any existing SEO activities or strategies, target audience for engagement and existing channels for website traffic
  • Volunteer Manager shares admin credentials with Professional necessary to complete audit
1
Milestone 1: Site Content Audit
  • Professional assesses on-site elements including URL structures, navigation, internal links, use of keywords and general copy
  • Professional creates list of every page in a spreadsheet with notes and recommendations for improvement
2
Milestone 2: Technical Audit
  • Professional assesses technical site elements that affect crawlability like sitemap, use of HTTPS, HTML structure, site speed, and presence of 404 or server errors
  • Professional provides recommendations to improve search engine indexing
3
Milestone 3: Off-Site Link Audit
  • Professional uses a free tool (like Moz ) to assess presence and state of backlinks and anchor text
  • Professional provides recommendations to improve domain and page authority
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About the org

EZ Ride
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Posted by
Kinga S.

Deputy Director, Marketing & Sales

Our mission

Implement transportation programs and services that enhance the quality of life, regional mobility and economic opportunity for people while reducing traffic congestion and improving air quality.

What we do

Shuttles to get people from public transit to work
Cars/Vanpools for the differently abled
Safe Routes School programs
Healthy Communities - food access
Walkability audits to change streets/environment

Testimonials

It was a great pleasure to work with Daron on improving our web marketing. We have enjoyed working with him and learned a lot from his expertise.
Kinga S.

Deputy Director, Marketing & Sales

Search Engine Optimization Audit Project

Kinga and Krishna were both amazing to work with. It was a pleasure helping out EZ Ride identify key elements that were missing in their marketing. As well assisting them with strategizing and keyword building. All while using strategies that are cost-effective and proven to work. I hope to be of more assistance to them in the future in any way they may need.
Daron R.
Daron R.

Brand Developer and Web Development

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