Google Analytics Set Up & Training
Help LitLab track activity on their website to get a clear sense of how visitors access and learn about their products and services.
Google Analytics Set Up & Training
Project details
What we need
- Setup of Google Analytics account and tracking codes for web assets (e.g. mobile apps, website, blog, social media)
- Training on how to track performance, set up reports and analyze the data collected online
- Set of guidelines for data collection, interpretation and analysis
Additional details
Our Google Analytics account is already set up, but we need specific help with Google Tag Manager. Namely, making sure HTML is properly installed on our site (runs on Weebly) and using GTM to track button clicks on our site. We are running ads using AdWords and need GTM to track the performance of specific buttons and forms on our site (performance viewed in Analytics)
What we have in place
- We currently have Google Analytics account, which should make it easy for you to get started. We also have Tag Manager account set up and connected, and the ability to provide any other information you need.
How this will help
This project will save us $6,772 , allowing us to accelerate the hiring of a full time staff member to manage our marketing needs
This project is important so we can track how our ad dollars are being spent. With this level of data we will be better able to allocate our dollars in future marketing campaigns
Project plan
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Testimonials
Daniel was great to work with and made he understood our needs. He provided a very quick turnaround team and was extremely knowledgeable of the underlying tools. Would recommend to anyone!
Soham is a pleasure to communicate with! He was patient with me while I was in the process of moving and I love the work he has done with his app! It was a pleasure to help set up his tracking codes and tags for him!