This project was completed on Jan 30, 2019
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Matched with Kasandra L
Matched with
Kasandra L.

Logo Design & Visual Brand Identity

Posted by
Scott S.

Statewide Youth Coordinator

Posted Date
Dec 11, 2018
Location
Virtual volunteer opportunity
Share this project:
Logo Design & Visual Brand Identity
Impact statement
This project will save us $4,817 , allowing us to engage and train more youth in advocacy skills.

Project Details

What We Need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional Details

Looking for assistance to develop a logo for a youth led advocacy campaign

What We Have In Place
  • We currently have an idea but do not have a graphic artist on staff, which should make it easy for you to get started. We also have brand guidelines, and the ability to provide any other information you need.
How This Will Help

Our Youth Council selected a flavored tobacco ban as their policy priority for the year. We are looking to develop a logo that will help to trigger an emotional response to this issue and help draw attention to the issue to increase grassroots support and help pass important legislation related to this

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About The Org

Our Mission

HIPHI is a non-profit hub for health, bringing community-based organizations, government, academia, foundations and business together to improve the quality of life for the people of Hawai'i.

Building healthier communities requires collaboration on a variety of issues that impact health, including transportation, education, access to healthy food, and economic opportunities. And collaboration is what we do best.

Our project is sponsored by:

Testimonials

Kassandra worked hard to understand our needs and came up with a design that did so!
Scott S.

Statewide Youth Coordinator

Logo Design & Visual Brand Identity Project

(No testimonial has been submitted by Kasandra)

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