Social Media Plan
Banana Kelly Community Improvement Association, Inc.
Banana Kelly Community Improvement Association, Inc.
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Social Media Plan
Project details
What we need
- A document outlining the most appropriate social media channels, strategies for usage, goals and key metrics to evaluate success
- Expert consultation on messaging, scheduling and frequency
- Tailored suggestions for style, tone, and types of content to best showcase the Organization
Additional details
Develop a organizational social media policy/protocol
What we have in place
- We currently have website, facebook and twitter accounts, which should make it easy for you to get started. We also have staff that are eager to improve our social media, and the ability to provide any other information you need.
How this will help
This project will save us $6,632 , allowing us to hire a summer intern
Like any organization looking to grow and expand our brand we need to have a dynamic social media presence.
Project plan
Posted by
Brian S.
Development Manager
Our mission
Banana Kelly Community Improvement Association, Inc. is a non profit community development corporation located in the South Bronx. Our mission is to contribute to a revitalized, safe and economically vibrant South Bronx through the development and management of affordable housing and the provision of targeted human services. Annually, we provide direct services to approximately 5,000 residents and support services to the community at large. We empower residents through supportive services and vocational, educational, and cultural programs that assist in the retention of affordable housing accommodations and foster self-sufficiency and collective capacity through self-help, mutual aid and cooperation.
What we do
Banana Kelly Community Improvement Association, Inc. is a non profit community development corporation located in the South Bronx. Annually, we provide direct services to approximately 5,000 residents and support services to the community at large. We empower residents through supportive services and vocational, educational, and cultural programs that assist in the retention of affordable housing accommodations and foster self-sufficiency and collective capacity through self-help, mutual aid and cooperation. Historically, our primary catchment area has been the Hunts Point/Longwood neighborhood (Bronx Community District 2), but we have had and continue to have substantial work throughout Community Districts 1 through 4 (Mott Haven, West Concourse, and Morrisania) and recently branched into upper Manhattan and the lower East Side. Since our inception in 1977 we have renovated and preserved over 2,400 units of housing, some 1,240 of which are still under our administration. But we have not focused solely on housing. Over the past 38 years we have weatherized over 8,000 housing units; established programs to assist small businesses; operated construction training programs for youth; developed the first urban dormitory for homeless high school students, operate ESL programs and much more. We are engaged in advocating on behalf of our South Bronx residents who live in some of the country's poorest census tracks.
