Copywriting

Help Philadelphia Hospitality express their voice and articulate their key messages with well-written and compelling marketing and communications materials.
Philadelphia Hospitality
Philadelphia, PA, USA
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Philadelphia Hospitality
Philadelphia, PA, USA

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Posted July 1st

Project details

What we need
  • Well-written and compelling copy for marketing or communication materials; examples include a brochure, blog post, one-pager/fact sheet, fundraising/promotional materials
  • Messaging that is consistent with brand identity, public relations strategy and communications objectives
Additional details

Would like to pitch digital and print to publish a story from the perspective of someone who has experienced one of our tours to define who we are, what we do and who is our target audience. Need to tell our story on social media channels, digital shelter pubs and industry print pubs.

What we have in place
  • We currently have We have a website, social media, and small list of press, which should make it easy for you to get started. We also have copy and resources, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to save money we don't have, reach our target, support our mission and better position us for success, and help us survive.

Need to define our product to our potential audience as well as define why use us as opposed to another tour operator. This is create lead generation which will help to generate inquiries and hopefully booked business.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
  • Volunteer Manager communicates initial concept for deliverables to be created
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of copywriting deliverables, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 3: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Philadelphia Hospitality
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Our mission

The mission of Philadelphia Hospitality, Inc. is to support economic growth through tourism by promoting the Greater Philadelphia Region as a premier destination for cultural and historical travel.

What we do

Custom tour operator of the Philadelphia region offering personalized itineraries, behind-the-scenes access and exceptional customer service. Our team has over 30 years of experience and insights who have carefully vetted accommodations, restaurants and attractions - all of which we will book for you. Single and multi-day tours include museums, history, cultural, gardens and culinary and more. Our guides are experienced, local experts who are multi-lingual and multi-cultural and they love what they do!

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