E-Newsletter
Project details
What we need
A set of documents providing guidance and recommendations for creating an e-newsletter, including:
- A text version of the standardized e-newsletter template in Word or done on a selected email marketing platform
- An editorial guide and an editable example e-newsletter copy
- A style guide including verbal style and suggestions for basic layout and format
- A recommended schedule
- A plan for creating future content
What we have in place
How this will help
This project will save us $3,000 , allowing us to
Project plan
Our mission
ZanaAfrica Foundation equips adolescent girls in Kenya with the tools they need to safely navigate puberty and step into their potential, while also leading global advocacy efforts to break the period taboo.
What we do
Currently, 4 in 5 girls and women across East Africa lack both access to sanitary pads and to related health education. The consequences of this are dire, from missed education to intergenerational trauma.
For over a decade, ZanaAfrica has been creating opportunities for Kenyan girls and women to know, access, and actualize their rights to health and safety, starting with the provision of sanitary pads and health comics as a gateway to strengthening health ecosystem.
During COVID this is more important than ever, as teen pregnancy has doubled, and girls are getting married off at unprecedented rates due to the spiraling poverty.
We've benefitted over 70,000 students to date, completed a groundbreaking two year randomized control trial, and are well positioned to have our health and life skills curriculum integrated into the national school curriculum.
Moreover, we launched a social enterprise to meet the demand for affordable, quality menstrual products, with sales scaling nationally. Our pad package connects users to free digital health resources and then onward to local clinics.
Together, with your help through Catchafire, we're going to do some amazing work to break taboos, put girls' voices even more at the center of new communications, and showcase our incredible cast of comic characters that girls love and admire. And if we do it well enough, we may even be able to launch programs in the US sooner than expected - because providing adolescents with knowledge of their health and rights is needed now more than ever.
Testimonials
(No testimonial has been submitted by Anne)
(No testimonial has been submitted by Kyle)