Communications Strategy

Help Vedanta Cultural Foundation USA design a communications strategy tailored to the Organization’s goals and key audiences, and an implementation plan that works with their available budget and staff capacity.
Vedanta Cultural Foundation USA
Somerset, NJ, USA
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Vedanta Cultural Foundation USA
Somerset, NJ, USA

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Posted December 17th

Project details

What we need
  • A review of Organization's communications goals and target audiences
  • Identification of appropriate timeline and implementation approach based on goals and audience
  • Messaging guidelines (with examples) based on audience and delivery methods
  • Outline of necessary steps for implementation
Additional details

The Foundation is dedicated to teaching the eternal wisdom of life to audiences in the United States and across the world with a focus in the New York-New Jersey Metropolitan area. We administer our programs without discrimination of nationality, ethnicity, gender, religion, personal belief, and practices or other status.

We need assistance to create a communication strategy to have more students for our NY Class.

What we have in place
  • I am one of the volunteers and have got benefitted from this program. My aim is to give back to the organization by spreading awareness about its classes.
How this will help
This project will save us $5,422 , allowing us to We do not have any budget , so appreciate your assistance to come up with an innovative plan which can be executed seamlessly.

Our aim is to help people with the following during our weekly free lecture
Peace of Mind
Efficiency and Concentration
Clarity in Thinking
Stress-free Relationships
Realization of Life's Purpose

Reaching out to more people will assist people to be productive as well as peaceful especially in today's world where there are so much stress and strain surrounding us. We need your help to come up with a guideline(Online, Print, NewsChannel etc) where we can reach people across different strata in the city.

Project plan

P
Prep: Project Goals, Timeline, and Process Established and Initial Information Distributed
  • Volunteer Manager outlines any current communications activities and strategies
  • Volunteer Manager shares any existing communications materials
  • Volunteer Manager shares the perceived strengths and weakness of existing communications plan and materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Professional Creates First Draft of the Communications Strategy and Volunteer Manager Provides Feedback
  • Professional creates a first draft of the Communications Strategy and shares it with the Volunteer Manager
  • Volunteer Manager reviews draft of the Communications Strategy, and provides feedback to the Professional
2
Milestone 2: Finalized Communications Strategy Delivered to the Organization
  • Professional incorporates Volunteer Manager’s feedback and creates a final draft of the Communications Strategy
  • Professional delivers final strategy to the Organization and provides recommendations for the Organization on implementation, based on staff capacity and budget
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About the org

Vedanta Cultural Foundation USA
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Our mission

The Foundation is dedicated to teaching the eternal wisdom of life to audiences in the United States and across the world with focus in the New York New Jersey Metropolitan area. We administer our programs without discrimination of nationality, ethnicity, gender, religion, personal belief and practices or other status

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