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Earned Income Plan

Backyard Growers
Gloucester, MA, USA
Backyard Growers
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Backyard Growers
Gloucester, MA, USA

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Cause
Health & nutrition
Skills
Business development Strategy consulting

Posted September 18th

Earned Income Plan

Project details

What we need
  • Assessment and recommendations for income-generating activities that will complement the Organization's current mission and existing programs
  • Actionable steps necessary to implement recommendations, alongside estimates of upfront time and monetary investment required
  • Challenges and potential risks identified in pursuing the plan
Additional details

I'd like to include pricing strategy. It looks like that's a separate project on catchafire, but I'm hoping we can lump it in with creating a solid earned income plan.

What we have in place
  • We currently have earned income projects already in place, financials, pricing, which should make it easy for you to get started. We also have strategic plan almost done, lots of org language,, and the ability to provide any other information you need.
How this will help
This project will save us $11,794 , allowing us to allowing us to increase our impact, build financial sustainability, increase our organizational capacity.

Earned income makes up to about 10% of our budget--we have the potential to do so much more! We have a unique product/service that we are currently getting trademarked and need to get a strategy in place to make this a money maker that's a perfect mission fit. Plus it will allow our small org to exist on a much larger playing field and increase our impact. In addition to our unique product/service we have a bunch of smaller things that we do to make money but I'd like to be more strategic in how we move forward with them.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides all relevant marketing and branding materials, including but not limited to annual reports, fundraising collateral, website copy and information on representative stakeholders such as donors, advocates, and constituents served
1
Milestone 1: Analysis and Feedback
  • Professional provides initial analysis of existing programs, constituents served, and representative supporters
  • Professional and Volunteer Manager brainstorm potential revenue-generation streams and potential target markets
2
Milestone 2: Recommendations
  • Professional provides recommendations for most promising revenue streams, target markets and customers/supporters
  • Volunteer Manager provides feedback, and a specific revenue stream is chosen
3
Milestone 3: Delivery of Plan
  • Professional provides the actionable steps, costs, and time estimates involved in developing the income stream
  • Professional outlines key milestones and performance indicators to help assist the Organization as they execute the plan
  • Professional outlines and challenges to be aware of as the Organization executes on plan should also be laid out
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About the org

Backyard Growers
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Causes
Health & nutrition Education Environment
Posted by
Lara L
Lara L.

Executive Director

Our mission

Backyard Growers (BYG) is a grassroots initiative helping to reshape Gloucester’s relationship with food. We begin by providing resources and support to establish vegetable gardens in homes and schools. In the end we create life-long gardeners inspired by the power of growing one’s own food.

What we do

www.backyardgrowers.org

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