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Event Branding & Marketing Materials

The Caregiver Foundation
Pearl City, HI, USA
The Caregiver Foundation
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The Caregiver Foundation
Pearl City, HI, USA

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Cause
Human services
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Graphic design Marketing

Posted August 15th

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Event Branding & Marketing Materials

Project details

What we need
  • A branded theme for a specific event based on the Organization's existing visual brand identity
  • Materials for the event including, but not limited to, invitations, email designs, graphics for social media, digital flyers, presentation design, and signage
  • Assets and branding guidelines for use in other materials (if applicable)
  • Note: This project does not include the production or printing of physical materials
What we have in place
  • We currently have prior years files, which should make it easy for you to get started. We also have creativity and staff, and the ability to provide any other information you need.
How this will help
This project will save us $4,586 , allowing us to concentrate staff and volunteers on execution and management of the event.

We hold an annual event to help educate, raise funds and create a passion for our mission. Our recent event was successful and we realize that having a coherent, well planned and coordinated theme will make our April 2019 event much better.

Project plan

P
Prep: Communicating Inputs & Brainstorming
  • Volunteer Manager provides Professional with brand assets (logos, taglines, etc…), visual brand guidelines and any existing assets or inspiration related to the event
  • Professional and Volunteer Manager meet to discuss goals of the event, the audience being targeted and any other relevant information
  • Professional and Volunteer Manager brainstorm branding theme and the scope of materials needed for the event
  • Note: If additional help is needed for a large set of materials, consider posting additional design projects to involve more professionals
1
Milestone 1: Finalize Branding Theme
  • Professional develops three branded themes to share with the Organization along with some example design approaches to gain alignment with the Volunteer Manager
  • Volunteer Manager decides on a theme and provides feedback on design direction
2
Milestone 2: Preliminary Materials Design and Feedback
  • Professional creates initial designs and sends to Organization for up to 2 rounds of review and feedback for each material
  • Volunteer Manager provides Professional with detailed feedback
  • Volunteer Manager provides Professional with all final assets, copy and direction for final designs
3
Milestone 3: Final Design
  • Professional finalizes designs, prepares the files, exports them in the required formats and delivers them to the Organization
  • Professional advises on best practices for each element (ex: optimized versions of designs for printed materials vs. social media graphics)
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About the org

The Caregiver Foundation
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Causes
Human services Education Health & nutrition
Posted by
Gary P
Gary P.

Director

Our mission

Providing practical and emotional support to Seniors, Disabled Adults and their Caregivers.

What we do

Daily Money Management
Care Coordination
Family Caregiver Planning
Support Groups
Guardianship
Conservatorship
Trusteeship
Workshops/Seminars/Community events

Testimonials

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Gary P.
Gary P.

Director

Event Branding & Marketing Materials Project

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