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Website Copywriting

Help The Aslan Project improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
The Aslan Project
Washington, DC, USA
The Aslan Project
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The Aslan Project
Washington, DC, USA

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Cause
Health & nutrition
Skills
Digital marketing Search engine marketing Writing

Posted June 20th

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Website Copywriting

Project details

What we need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
What we have in place
  • We currently have a rough website design, which should make it easy for you to get started. We also have photos, materials, videos, and suggested copy, and the ability to provide any other information you need.
How this will help
This project will save us $6,073 , allowing us to Engage a global audience to support our work ensuring equitable access to pediatric cancer care.

The Aslan Project has been actively engaged in building Ethiopia's pediatric cancer health system for 5+ years We have a website that is satisfactory but we are bringing it in-house to allow for greater flexibility in providing news and other updates as well as for cost-saving reasons It also is too wordy (diminishing its impact) and doesn't look fresh aesthetically We are designing the new website based on others we find particularly compelling (Last Mile Health). We have tremendous photos and good videos and would greatly appreciate your expert assistance in reflecting our work in an exciting new way.

Project plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
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About the org

The Aslan Project
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Causes
Health & nutrition Disease & medical research
Posted by
JB
Julie B.

Executive Director

Our mission

In high-resource countries, more than 80% of children with cancer survive. In most LMICs, however, the reverse is true: the vast majority of children with cancer die, often in great pain.

Our mission is to redress this inequality by creating sustainable and locally supported pediatric cancer health care systems in LMICs and training local health professionals to recognize pediatric cancers early, diagnose them accurately, and treat them effectively and compassionately using affordable drugs, appropriate treatment regimens, and proper palliation.

Testimonials

Read the Impact Story
Melissa was tremendously responsive, creative, and a pleasure to work with. She made a significant impact for our organization.
Julie B.

Executive Director

Website Copywriting Project

(No testimonial has been submitted by Melissa)
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