Communications Strategy

Help ACE | Access to Capital for Entrepreneurs design a communications strategy tailored to the Organization’s goals and key audiences, and an implementation plan that works with their available budget and staff capacity.
ACE | Access to Capital for Entrepreneurs
Atlanta, GA, USA
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ACE | Access to Capital for Entrepreneurs
Atlanta, GA, USA

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Posted June 15th

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Project details

What we need
  • A review of Organization's communications goals and target audiences
  • Identification of appropriate timeline and implementation approach based on goals and audience
  • Messaging guidelines (with examples) based on audience and delivery methods
  • Outline of necessary steps for implementation
What we have in place
  • We currently have marketing collateral, success stories, draft comm plan, which should make it easy for you to get started. We also have website, newsletters & social media accts, and the ability to provide any other information you need.
How this will help
This project will save us $12,682 , allowing us to effectively communicate with our clients and funders using the right methods.

The success of our organization depends on communicating who ACE is & what we do effectively to all. Without your help, we cannot create a comprehensive communications strategy. Your skills will empower us to get a clear & consistent plan for streams of communication.

Project plan

P
Prep: Project Goals, Timeline, and Process Established and Initial Information Distributed
  • Volunteer Manager outlines any current communications activities and strategies
  • Volunteer Manager shares any existing communications materials
  • Volunteer Manager shares the perceived strengths and weakness of existing communications plan and materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Professional Creates First Draft of the Communications Strategy and Volunteer Manager Provides Feedback
  • Professional creates a first draft of the Communications Strategy and shares it with the Volunteer Manager
  • Volunteer Manager reviews draft of the Communications Strategy, and provides feedback to the Professional
2
Milestone 2: Finalized Communications Strategy Delivered to the Organization
  • Professional incorporates Volunteer Manager’s feedback and creates a final draft of the Communications Strategy
  • Professional delivers final strategy to the Organization and provides recommendations for the Organization on implementation, based on staff capacity and budget
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About the org

ACE | Access to Capital for Entrepreneurs
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Our mission

The mission of Access to Capital for Entrepreneurs, Inc. (ACE) is to provide community economic development to underserved people and communities. ACE is a non-profit organization that provides loans and business development resources to help its borrowers create and grow sustainable businesses which generate jobs.

What we do

ACE specializes in growing small businesses with Capital, Coaching, and Connections. We give people a chance when others can't.

Testimonials

Tim was a pleasure to work with and he spent many hours studying our company, mission and past marketing/communications to develop a comprehensive communications plan for ACE. I'm excited to say he created a strategy that will work for us now and as we continue to grow. We are looking forward to putting his plan into place and working in many of his suggestions and improvements.
RuthAnn W.
RuthAnn W.

Executive Assistant to the President

Communications Strategy Project

This is an intriguing and exciting organization. They are making an impact for those less fortunate by providing access to resources for entrepreneurship. They are devoted, smart, passionate about their cause, and making an impact for underprivileged.
Tim S.
Tim S.

Volunteer

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