Project

Event Branding & Marketing Materials

Community & Economic Development

This project is

In Progress

Matched with:

Tom C.

This project will save us $8,266 , allowing us to sustain affordable housing, educate and meet individuals where they are.

What We Need

  • A branded theme for a specific event based on the Organization's existing visual brand identity
  • Materials for the event including, but not limited to, invitations, email designs, graphics for social media, digital flyers, presentation design, and signage
  • Assets and branding guidelines for use in other materials (if applicable)
  • Note: This project does not include the production or printing of physical materials

How This Will Help

This project will help SUMMECH tell our story and increase donor support in our efforts in the preservation of affordable housing. We serve as a leader in community development initiatives that build economically sustainable neighborhoods in Mechanicsville and the State of Georgia. SUMMECH provides affordable housing to low and moderate-income families, who are at or below 80% of AMI. Home buying and financial literacy programs are offered to give everyone the opportunity of quality life.

What We Have In Place

We currently have brand messaging and tagline which should make it easy for you to get started. We also have Facebook, Twitter, instagram with followers, and a website to support this effort and the ability to provide any other information you need.

Fun Fact

SUMMECH's developments have provided the fuel for the promise of neighborhood transformation and have culminated the development of over 1400 housing units independently and in partnership with for-profit developers. As a HUD Certified Housing Counseling Agency, over 1600 individuals have completed our Homebuyer Education and Financial Literacy Classes.

  • Location: Remote (work anywhere)

Project Steps

Prep: Communicating Inputs & Brainstorming
  • Volunteer Manager provides Professional with brand assets (logos, taglines, etc…), visual brand guidelines and any existing assets or inspiration related to the event
  • Professional and Volunteer Manager meet to discuss goals of the event, the audience being targeted and any other relevant information
  • Professional and Volunteer Manager brainstorm branding theme and the scope of materials needed for the event
  • Note: If additional help is needed for a large set of materials, consider posting additional design projects to involve more professionals
Milestone 1: Finalize Branding Theme
  • Professional develops three branded themes to share with the Organization along with some example design approaches to gain alignment with the Volunteer Manager
  • Volunteer Manager decides on a theme and provides feedback on design direction
Milestone 2: Preliminary Materials Design and Feedback
  • Professional creates initial designs and sends to Organization for up to 2 rounds of review and feedback for each material
  • Volunteer Manager provides Professional with detailed feedback
  • Volunteer Manager provides Professional with all final assets, copy and direction for final designs
Milestone 3: Final Design
  • Professional finalizes designs, prepares the files, exports them in the required formats and delivers them to the Organization
  • Professional advises on best practices for each element (ex: optimized versions of designs for printed materials vs. social media graphics)
Prerequisites for Professional
  • Excellent graphic design skills and proficiency with design software
  • Branding experience (events experience preferred)
  • Portfolio examples to share
Prerequisites for Organization
  • Relevant event details including goals, audience, logistics, content programming and pre-existing concepts / themes
  • Visual branding guidelines (if applicable)

Our Mission

SUMMECH's mission is to serve as a leader in community development initiatives that build economically sustainable neighborhoods in Mechanicsville and the State of Georgia.

Community & Economic Development Education