Earned Income Plan

Writers House at Rutgers-Camden
Camden, NJ, USA
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Writers House at Rutgers-Camden
Camden, NJ, USA

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Posted May 18th

Project details

What we need
  • Assessment and recommendations for income-generating activities that will complement the Organization's current mission and existing programs
  • Actionable steps necessary to implement recommendations, alongside estimates of upfront time and monetary investment required
  • Challenges and potential risks identified in pursuing the plan
What we have in place
  • We currently have data from past event-related giving, which should make it easy for you to get started. We also have descriptions of the past two years' programs, and the ability to provide any other information you need.
How this will help
This project will save us $11,794 , allowing us to dedicate limited staff time to programming strategy, fundraising, and evaluation, as well as growth strategies for the future.

Identifying income-generating activities will help support core operating costs, as well as helping to make the case to our parent institution that we have the capacity, both in dollar support and in participation, to sustain our programs.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides all relevant marketing and branding materials, including but not limited to annual reports, fundraising collateral, website copy and information on representative stakeholders such as donors, advocates, and constituents served
1
Milestone 1: Analysis and Feedback
  • Professional provides initial analysis of existing programs, constituents served, and representative supporters
  • Professional and Volunteer Manager brainstorm potential revenue-generation streams and potential target markets
2
Milestone 2: Recommendations
  • Professional provides recommendations for most promising revenue streams, target markets and customers/supporters
  • Volunteer Manager provides feedback, and a specific revenue stream is chosen
3
Milestone 3: Delivery of Plan
  • Professional provides the actionable steps, costs, and time estimates involved in developing the income stream
  • Professional outlines key milestones and performance indicators to help assist the Organization as they execute the plan
  • Professional outlines and challenges to be aware of as the Organization executes on plan should also be laid out
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About the org

Writers House at Rutgers-Camden
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Posted by
Leah F.

Volunteer manager

Our mission

With a front door on historic Cooper Street, the Writers House provides a welcoming space for the campus and community to celebrate writing across diverse disciplines, communities, and media.

Writers House programming is always open to both the Rutgers community and the general public: reading series Writers in Camden, Cooper Street Workshops, and our unique menu of interdisciplinary programs unite artists, scholars, students and citizens around the power of the written word.

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