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Communications Strategy

Help Rays of Hope Ministries design a communications strategy tailored to the Organization’s goals and key audiences, and an implementation plan that works with their available budget and staff capacity.
Rays of Hope Ministries
Blantyre, Malawi
Rays of Hope Ministries
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Rays of Hope Ministries
Blantyre, Malawi

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Cause
Education
Skills
Communications Writing

Posted May 16th

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Communications Strategy

Project details

What we need
  • A review of Organization's communications goals and target audiences
  • Identification of appropriate timeline and implementation approach based on goals and audience
  • Messaging guidelines (with examples) based on audience and delivery methods
  • Outline of necessary steps for implementation
What we have in place
  • We currently have a website, facebook page with a over 500 followers, which should make it easy for you to get started. We also have an idea of what we want to put across to our audiences, and the ability to provide any other information you need.
How this will help
This project will save us $5,422 , allowing us to This project will save us $3000, allowing us to feed 600 children for three months.

We are getting traction in our programming, but we do not have an effective way to communicate this to key stakeholders such as donors, beneficiaries and potential partners. This project will increase our visibility.

Project plan

P
Prep: Project Goals, Timeline, and Process Established and Initial Information Distributed
  • Volunteer Manager outlines any current communications activities and strategies
  • Volunteer Manager shares any existing communications materials
  • Volunteer Manager shares the perceived strengths and weakness of existing communications plan and materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Professional Creates First Draft of the Communications Strategy and Volunteer Manager Provides Feedback
  • Professional creates a first draft of the Communications Strategy and shares it with the Volunteer Manager
  • Volunteer Manager reviews draft of the Communications Strategy, and provides feedback to the Professional
2
Milestone 2: Finalized Communications Strategy Delivered to the Organization
  • Professional incorporates Volunteer Manager’s feedback and creates a final draft of the Communications Strategy
  • Professional delivers final strategy to the Organization and provides recommendations for the Organization on implementation, based on staff capacity and budget
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About the org

Rays of Hope Ministries
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Causes
Education Community & economic development Youth development
Posted by
WM
Willie M.

Volunteer manager

Our mission

To supplement primary education with creative and remedial educational programs; offer secondary school education opportunities; and equip the youth with skills as a foundation for productive lives.

Testimonials

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