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Logo Design & Visual Brand Identity

Help Conservation Colorado Education Fund (CCEF) elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
Conservation Colorado Education Fund (CCEF)
Denver, CO, USA
Conservation Colorado Education Fund (CCEF)
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Conservation Colorado Education Fund (CCEF)
Denver, CO, USA

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Cause
Environment
Skills
Graphic design

Posted February 12th

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Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
What we have in place
  • We currently have materials from the last few years, including sponsor packets, invitations, and logos to provide background and context. We have brand standards to help guide you, but are open to new, fun ideas.
How this will help
This project will save us $4,817 , allowing us to spend more time training members of the community to organize in their own neighborhoods.

With so many beer festivals and nonprofits in Colorado, staying at the forefront can often be difficult. Our beer festival, Save the Ales, needs a fresh logo in order to keep it relevant and allow us to continue engaging our communities on crucial water issues. Colorado supplies water for multiple states downstream; with water mismanagement and climate change, this vital resource is at risk. We need our communities to get involved and take action for water. This event helps expand our membership and donor base, contributing to our long-term success.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

Conservation Colorado Education Fund (CCEF)
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Cause
Environment
Posted by
BW
Beka W.

Volunteer manager

Our mission

Our mission is to protect Colorado's environment and quality of life by mobilizing people and electing conservation-minded policymakers.

Testimonials

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