Project

Communication Materials Audit

Human Services

THIS PROJECT IS

Canceled
This project will save us $3,002 , allowing us to provide therapeutic riding to 3 riders for a year!

What We Need

  • Thorough review of the existing communication and marketing materials to ensure writing is understandable, engaging and consistent
  • Edits conducted with respect to writing style, voice, length, and proper spelling and grammar
  • Revised materials should adhere to branding, communications and marketing goals

Nice To Have

We would like to improve our informational brochure about Grace Lake.

How This Will Help

This project will help us get the word out to our surrounding communities about who we are and what we do. The goal is to inform potential riders, volunteers, and donors about the opportunity.

What We Have In Place

We currently have a brochure which should make it easy for you to get started. We also have a Facebook page with almost 1,000 likes and the ability to provide any other information you need.

Fun Fact

Grace Lake is a small therapeutic riding program that focuses on providing our services in a Christian environment.

  • Location: Remote (work anywhere)

Project Steps

  • Prep: Distribution of Prep Materials
    • Volunteer Manager provides external communication materials to be reviewed; list may include: website and social media copy, brochures, auto-generated emails, press releases, and job postings
    • Volunteer Manager provides relevant strategic documents such as Communications Plan, Marketing Plan, and Brand Messaging (if applicable)
  • Milestone 1: Analysis and Recommendations
    • Professional and Volunteer Manager discuss the Organization's existing and desired brand messaging, tone and style to be used
    • Professional and Volunteer Manager agree on the specific set of materials to be reviewed
  • Milestone 2: First Round of Revisions
    • Professional performs initial round of edits to select materials
    • Volunteer Manager provides feedback with respect to style and tone, which the Professional incorporates
  • Milestone 3: Presentation of Deliverables
    • Professional edits all materials according to agreed upon guidelines and goals
    • Volunteer Manager provides a final round of feedback, which the Professional incorporates before final handoff
Prerequisites for Professional
  • Expertise in creating and editing communications collateral
  • Excellent writing and editing skills
Prerequisites for Organization
  • Ability to clearly articulate your communications goals and target audiences
  • Existing communication and marketing materials to be reviewed

Our Mission

Grace Lake's mission is to provide therapeutic horsemanship to people with disabilities and others in need of hope and healing in a Christian environment.

What We Do

Grace Lake provides therapeutic horsemanship to children 3 years old through adults with various disabilities (autism, sensory processing disorder, cerebral palsy, multiple sclerosis, downs syndrome, etc.), as well as youth with obvious social problems and youth without obvious social problems. We also serve their family members who get much therapeutic value from horsemanship. Our classes include a Certified PATH Intl. Therapeutic Riding Instructor and sometimes volunteers working with a rider or a group of up to 4 riders in an enclosed arena, open field or barn area for the purpose of improving their daily life functioning. The rider may learn specific riding skills, care of the horse, or how to saddle a horse. The rider may play games on horseback, maneuver through an obstacle course, or challenge their skills with a trail ride. Each rider or family will have specific goals to work toward. Classes begin with prayer. Classes are 45 minutes one time per week and are grouped together in Spring, Summer, and Fall sessions.

Human Services Religion & Spirituality Youth Development