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E-Newsletter

Help Citizens for Safe Water Around Badger - CSWAB * Building a toolkit to implement a recurring e-newsletter * A strategy on how to create and distribute its e-newsletter
Citizens for Safe Water Around Badger - CSWAB
Merrimac, WI, USA
Citizens for Safe Water Around Badger - CSWAB
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Citizens for Safe Water Around Badger - CSWAB
Merrimac, WI, USA

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Cause
Environment
Skills
Communications Digital marketing

Posted February 6th

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E-Newsletter

Project details

What we need
  • Creation of an E-Newsletter from scratch, or an overhaul of an existing one
  • Training on how to input content into a template
What we have in place
  • We currently have a knowledgeable staff person for you to work with, which should make it easy for you to get started. We also have folks here with excellent writing skills, good computer skills, and the ability to provide any other information you need.
How this will help
This project will save us $2,034 , allowing us to conserve time and resources.

We are committed to minimizing the environmental footprint of our organization and recently switched all electronic newsletters. Having a use-friendly template would be a big help to our staff and help increase the capacity of the organization.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager distributes key information to Professional, including purpose of the E-Newsletter, target audience, and existing E-Newsletter distribution practices (if applicable)
  • Volunteer Manager distributes all relevant materials such as logo, images, organizational history, brand messaging, and visual brand identity
1
Milestone 1: Analysis and Recommendations
  • Professional provides initial suggestions, including a suggested e-newsletter format and web-host (e.g., Mailchimp, Campaign Monitor)
  • Volunteer Manager provides feedback and shares content for the newsletter including photos, hyperlinks, and/or articles
  • Professional and Volunteer Manager discuss timeline for creation and align expectations
2
Milestone 2: Draft E-Newsletter
  • Professional delivers first draft
  • Volunteer Manager provides feedback, which is incorporated
3
Milestone 3: Wrap-up and Learning
  • Professional delivers final draft
  • Professional trains selected staff member on how to use the template for future newsletters
  • Professional and Volunteer Manager determine frequency of newsletters based on existing best practices, bandwidth and ability to source new content
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About the org

Citizens for Safe Water Around Badger - CSWAB
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Cause
Environment
Posted by
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Laura O.

Executive Director

Our mission

CSWAB is a leader in the movement to protect human health by preventing exposures to environmental toxins and empowering people in building healthy communities.

Testimonials

Read the Impact Story
Myra provided us with lots of good ideas complete with an outline and graphics for improving communications -- very knowledgeable and friendly.
Laura O.

Executive Director

E-Newsletter Project

Laura is very mission-driven and stays close to CSWAB's purpose. She was very knowledgable about the organization and its community members and guided me every step of the way.
Myra H.
Myra H.

Digital Marketing Manager

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