Website Copywriting

Help Afrikan Unity Initiative, Inc. improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
Afrikan Unity Initiative, Inc.
Atlanta, GA, USA
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Afrikan Unity Initiative, Inc.
Atlanta, GA, USA

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Posted November 25th

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Project details

What we need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
What we have in place
  • Our website is hosted by Flipcause on a Weebly platform. Our domain is through godaddy.com. The site had fundraising, volunteer, and registration capabilities. There is also a partnership with merchant partners where people can shop through the website and a percentage will be donated to our work.
How this will help
This project will save us $2,793 , allowing us to redirect those funds towards the community activities in which we are engaged.

We are in need of an engaging web presence that encourages visitors to act. We want our mission to be fully expressed on each page of the site. There are many ways to be active with Afrikan Unity Initiative and we want our members and community to easily access ot all.

Project plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
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About the org

Afrikan Unity Initiative, Inc.
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Our mission

To foster a sense of togetherness across the Afrikan Diaspora through cultural, educational, and economic collaboration.

What we do

Afrikan Unity Initiative, Inc. is an organization catered toward creating a better world for Afrikans and all people through interactive service and education. We are called an initiative because the word exemplifies proactiveness, which is a necessity when fighting injustice. Our model of empowering people to be the leaders they seek is attributed to the Great Fundi Ella Baker and her participatory democracy methodology. All of our initiatives are designed to work in any place around the globe in order for the organization to help people of Afrikan descent wherever they may be in the Diaspora.

Testimonials

Gloria was a complete pleasure with which to work. I look forward to working with her in the future.
Tony Jamal L.
Tony Jamal L.

Director of Operations

Website Copywriting Project

It was great working with AUI. Communication was constant and the project proceeded smoothly.
Gloria M.
Gloria M.

Copywriter & Editor

The pixel