Social Media Plan

Help Lupus Foundation of America, North Carolina Chapt… * A social media plan to help it develop a presence in the digital sphere through social media sites like Facebook, Twitter, and others.
Lupus Foundation of America, North Carolina Chapter
Charlotte, NC, USA
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Lupus Foundation of America, North Carolina Chapter
Charlotte, NC, USA

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Posted February 15th

Project details

What we need
  • A document outlining the most appropriate social media channels, strategies for usage, goals and key metrics to evaluate success
  • Expert consultation on messaging, scheduling and frequency
  • Tailored suggestions for style, tone, and types of content to best showcase the Organization
What we have in place
  • We currently have a Canva account, specific colors and fonts and thousands of photos to make your job fun!
How this will help
This project will save us $6,632 , allowing us to actually have social media we can use to inform more people about lupus.

We need assistance creating templates for social media that we can use for years to come for a variety of events and programming.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager shares details of current online presence and general goals for the Social Media Plan with Professional
  • Volunteer Manager grants Professional access to existing social media accounts
1
Milestone 1: Analysis and Feedback
  • Professional conducts a thorough analysis of existing social media accounts
  • Professional suggests the best social media platforms to use, along with overall goals and associated key metrics
  • Professional suggests guidelines for page creation, content posting and commenting
  • Volunteer Manager provides feedback, which Professional incorporates
2
Milestone 2: Document Creation
  • Professional drafts a strategic document which includes overall goals, messaging guidelines and metrics overview
3
Milestone 3: Final Deliverables
  • Professional delivers final document with advice on how to implement plan over the next few months
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About the org

Lupus Foundation of America, North Carolina Chapter
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Our mission

The Lupus Foundation of America is dedicated to improving the quality of life for all people affected by lupus through programs of research, education and advocacy.

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