This project will save us $7,098
, allowing us to
invest in new user features for all the new users this strategy will bring us.
What We Need
- Recommendations for Search Engine Optimization (SEO) tactics such as link-building campaigns, improvements to website or blog’s architecture, keywords to target within content, as well as proper naming of titles, meta information and images
- Recommendations for implementing a paid advertising campaign of Organization’s choice, such as Pay Per Click (PPC), and advice on how to determine optimal spending on ads
- Training on how to evaluate performance of SEM strategy, as well as how to measure key site metrics
- Note: Google AdWords is one kind of PPC tool
Nice To Have
Implement the strategy! Would love this individual to include execution in addition to strategy, or recommend someone we could hire to do so.
How This Will Help
The success of our organization depends on a large user base. Without your help, we cannot become sustainable & have an impact on our democracy. Your skills will empower us to leverage what we have & use our AdWords Credits.
What We Have In Place
We currently have a blog, press, searchable bill pages with lots of text which should make it easy for you to get started. We also have analytics like Google Analytics & MixPanel & social media accounts & email data and the ability to provide any other information you need.
Our mission is to give everyone a voice in our Democracy by making Civic Engagement accessible, efficient, and impactful. Our vision of a truly representative Congress & informed electorate drives us. We are results-oriented, driven, & flexible (individuals working remotely). We answer the question, "The election is over, now what?"
Volunteers: 20-30 hours
over 4-6 weeks
Organizations: 5-7 hours
Remote (work anywhere)
Requirements: This project requires a short interview with the organization. If your application is accepted, you'll receive an email from Catchafire with instructions to schedule a call.