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Press Kit

Help Empower Heroes * An effective strategy for attracting press coverage * A Press Kit containing: A collection of company information, marketing collateral and articles about the Organization that…
Empower Heroes
Dallas, TX, USA
Empower Heroes
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Empower Heroes
Dallas, TX, USA

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Posted May 5th

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Press Kit

Project details

What we need
  • A press kit for the Organization (in print and electronic formats) that includes: mission and vision statement, historical information about the Organization, biographies of senior staff, fact sheet, logo design, supplementary multimedia, any relevant press releases, and contact information for the appropriate staff member at the Organization
  • Press release template for future use
  • Recommendations on how to build relationships with the media
What we have in place
  • We currently have website, which should make it easy for you to get started. We also have stories and some printed material, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to help veterans and their families more than 1000 would benefit from funds raised. We give veterans a belief and a platform to succeed.

We have a ready set of donors that are waiting to be approached, and have had success with our program. We have substance now we just need collateral. I am a one person employee. If we had the material we could immediately go out and raise funds to help thousands of veterans.

Project plan

P
Prep: Distribution of Prep Materials
  • Professional and Volunteer Manager connect to discuss the Organization's goals for media coverage, and agree on a detailed scope of work for the press kit (e.g., what documents are needed)
  • Volunteer Manager provides background information, such as mission and vision statement, historical information about the Organization, bios of senior staff, fact sheets, relevant or recent press release, and any supplementary multimedia
1
Milestone 1: First Draft
  • Professional drafts a press release for actual upcoming announcement, or a template for future use
  • Professional makes edits to any existing press kit materials or drafts new versions, as needed - including revising any existing press releases to match the new template
  • Professional provides draft press kit materials to Volunteer Manager for review and feedback
2
Milestone 2: Final Draft
  • Professional presents the final version of the press kit materials in electronic format, with instructions for how to arrange the printed version of the documents in a folder
  • Professional provides recommendations for how to use the press kit to meet the Organization's goals for media coverage
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About the org

Empower Heroes
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Posted by
ck
courtney k.

Volunteer manager

Our mission

To Empower Heroes and their families. To fill a void that is not covered by the GI Bill, books, tools, and daycare. To give hope and believe in our heroes. To change the statistics one hero at a time.

Testimonials

Read the Impact Story
(No testimonial has been submitted by courtney)
Working with Courtney has been a fantastic experience! She's so passionate about her organisation and cause - it's easy to see how she manages to motivate and inspire the people she works with every day!
Roanna M.
Roanna M.

Volunteer

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