Branded Digital Assets

Help KR Scholars enhance their digital marketing materials with compelling graphics designed to increase community engagement.
KR Scholars
Midlothian, VA, USA
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KR Scholars
Midlothian, VA, USA


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Posted March 6th

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Project details

What we need
  • Up to 3 customized and professionally designed graphic(s)
Additional details

We're on the lookout for an exceptional graphic designer to enhance our nonprofit's visual message. Through sleek, simple and contemporary designs, we aim to amplify our message of advancing higher education, leaving a lasting impact on our nonprofit community. Join us in shaping a brighter future through creative design.

What we have in place
  • We currently have copy and design references, and ideas, which should make it easy for you to get started. We also have a dedicated marketing team member aligned to this work, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to provide more scholarships and programming for students.

Enlisting a skilled graphic design volunteer will significantly benefit our nonprofit by enhancing our visual identity and brand recognition. Clean, modern designs that effectively convey our message of higher education will attract more attention and engagement from our audience, ultimately increasing our reach and impact. A polished brand image will also help us establish credibility and trust within our community, furthering our mission and fostering greater support for our cause.

Project plan

Prep: Distribution of Prep Materials
  • Volunteer Manager shares with Professional the intended platform(s) where graphics will be posted, ideas for copy, and images to include in the graphics (if any)
  • Volunteer Manager and Professional discuss the objective of the graphic, key audiences, and visual branding guidelines
  • Volunteer Manager shares examples of graphics or memes they like with the Professional
Milestone 1: Preliminary Design
  • Professional drafts three graphics using different themes to share with the Volunteer Manager
  • Volunteer Manager chooses one draft as a primary theme and provides feedback
Milestone 2: Graphic Creation
  • Professional provides Volunteer Manager with first draft of graphic
  • Volunteer Manager provides Professional with up to two rounds of feedback
Milestone 3: Final Graphic Delivered
  • Professional delivers final version of the graphics and explains how to upload image(s) to the Organization’s chosen platform(s)
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About the org

KR Scholars
Posted by
Kristen J.

Kristen Johnson, Founder & CEO

Our mission

Our mission is to empower and uplift underserved communities through a multifaceted approach, encompassing scholarships, financial literacy, and workforce readiness for students attending Historically Black Colleges & Universities. Financial literacy is crucial for HBCU students because it equips them with essential financial knowledge to avoid financial pitfalls, and achieving economic mobility. Financial literacy also plays a vital role in reducing wealth gaps and empowering historically disadvantaged communities, contributing to creating a diverse and equitable pipeline of future leaders in the workforce.


Danielle's work as a graphic designer for our nonprofit was truly exceptional. Collaborating with her was a pleasure, and her creativity brought a fresh perspective to our projects, elevating our brand image effortlessly. She quickly made changes and her initial design ideas were always incredible. Her skills, responsiveness, and can do attitude make her the perfect nonprofit partner. We can't wait to have the opportunity to work with her again!
Kristen J.
Kristen J.

Kristen Johnson, Founder & CEO

Branded Digital Assets Project

(No testimonial has been submitted by Danielle)
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