Storytelling

Help Pink Space Theory enhance their annual reports, grant applications, and other marketing materials with compelling narratives about their organization’s mission, activities, and achievements.
Pink Space Theory
Woodbridge, VA, USA
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Pink Space Theory
Woodbridge, VA, USA

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Posted November 29th

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Project details

What we need
  • A compelling narrative, or set of stories
  • Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
  • Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
  • Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
Additional details

The goal of the narratives are to help with an elevator speech and discussions with donors. We plan to share these with new board members to help with conveying the impacts.

What we have in place
  • We currently have survey responses from students and parents, which should make it easy for you to get started. We also have input from our teachers to share success stories, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to direct resources to offer more STEAM programs to those who need it the most.

We have onboarded new board members. Having a set of stories that these new members can share with potential donors and other supporters will offer concrete evidence of the nonprofit's effectiveness, showcase the organization's ability to make a difference and achieve positive outcomes, and reinforcing its credibility and reliability.

Project plan

P
Prep: Information Gathering
  • Volunteer Manager and Professional discuss the objectives of project and key audiences
  • Volunteer Manager provides Professional with relevant background materials (e.g., annual reports, white papers, brochures, organizational history)
1
Milestone 1: Storytelling Framework
  • Professional presents and discusses primary story angle(s) to the Volunteer Manager
  • Volunteer Manager facilitates interviews between Professional and individuals willing to share their story (if applicable)
2
Milestone 2: Document Creation
  • Professional shares draft with Volunteer Manager
  • Volunteer Manager provides Professional with up to two rounds of feedback
3
Milestone 3: Wrap-Up
  • Professional submits final version
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About the org

Pink Space Theory
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Our mission

To expose, engage, and empower underserved and underrepresented youth with STEAM learning experiences to prepare them for their future career paths and passions.


Pink Space Theory provides youth with student-centered, hands-on STEAM programs that build skills for greater success in school and their professional journey.

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