Marketing Strategy Consultation

Help Volta Music Foundation brainstorm and plan ways to reach their target audience most effectively over a few phone calls.
Volta Music Foundation
Pompano Beach, FL, USA
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Volta Music Foundation
Pompano Beach, FL, USA

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Posted November 16th

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Project details

What we need
  • 3-5 one hour strategy sessions with a marketing professional covering topics like marketing channels, messaging, branding and target audiences
  • A written summary of marketing goals, target audiences and channels to prioritize
  • A starter plan of recommendations & actionable next steps to begin executing your strategy
  • Note: This project does not include the creation of content such as emails, print materials, or social media posts
Additional details

This project is starting from the initial stages of marketing strategies to boost the organization's membership, new clients, students, and donors.

What we have in place
  • We currently have marketing goals, which should make it easy for you to get started. We also have target audience, and the ability to provide any other information you need.
How this will help
This project will save us $2,998 , allowing us to save for other marketing needs such as vide editing and production, website edits and rebranding to reach our community faster and more consistant

THis project will help the organization strategize for the next 6 months of Marketing needs to grow as an organization for our general operating cost and also for our newest programs in the community

Project plan

0
Prep: Information Sharing & Goal Setting
  • Volunteer Manager outlines any current marketing activities and strategies
  • Volunteer Manager shares any existing marketing materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Strategy Sessions
  • Up to 3 strategy sessions with Professional, marketing/communications team, and/or others involved in strategy & decision-making
  • [Suggested Session] On-boarding session to discuss goals, themes and core messaging
  • [Suggested Session] Identifying target audience and messaging
  • [Suggested Session] Prioritizing marketing channels and executional starting points
2
Milestone 2: Next Steps
  • Professional shares brief with summary of discussion, agreed upon marketing strategies & tactics to prioritize, and areas for further exploration
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About the org

Volta Music Foundation
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Posted by
Yalyen S.

Executive Director

Our mission

Volta Music Foundation's mission is to provide students in underserved communities the opportunity to advance their musical careers through a variety of educational programs and talent development opportunities.

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