Email Marketing Copywriting

Help Connected to Culture engage their community with an email series that gets their message across in a clear and compelling way.
Connected to Culture
Washington, DC, USA
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Connected to Culture
Washington, DC, USA

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Posted October 29th

Project details

What we need
  • Well written copy for an email series (3-5 emails), or significant edits to an existing campaign
Additional details

We have developed a Mailchimp template for a while email and need to build out the first few editions

What we have in place
  • We currently have Mailchimp templates, which should make it easy for you to get started. We also have Links to content, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to Add other forms of marketing to our brand awareness campaign

Sending weekly emails for "Connected to Culture" is crucial for consistent engagement, timely updates, and fostering a sense of community among subscribers. Weekly emails encourage action, reinforce the brand's mission, and provide valuable content, such as cultural insights and event highlights.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of email marketing, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of email copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 2: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Connected to Culture
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Our mission

Connected to Culture, Inc.'s mission is to build a stronger Black & Indigenous People of Color (BIPOC) community through cultural exchange.

What we do

The organization provides tech-enabled tools and resources that will better position creators and makers of African descent to connect with the Diaspora. Through digital literacy, online collaboration, story-telling and travel, Connected to Culture, Inc bridges the gap between the Motherland to the Diaspora.

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