Facebook Ads Set Up

Help American Indians in Texas at the Spanish Colonial… promote their mission, acquire new donors, and reach new people interested in their cause with Facebook Ads.
American Indians in Texas at the Spanish Colonial Missions
San Antonio, TX, USA
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American Indians in Texas at the Spanish Colonial Missions
San Antonio, TX, USA

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Posted May 30th

Project details

What we need
  • Creation of a Facebook Ad Campaign for a pre-determined number of ads including advertising objectives, target audience, budget, and schedule
  • Training on how to successfully update, monitor, and measure the performance of your ads on Facebook
  • Facebook pixel creation, if appropriate
Additional details

Creation of a Facebook Ad Campaign for a pre-determined number of ads including advertising objectives, target audience, budget, and schedule

Training on how to successfully update, monitor, and measure the performance of your ads on Facebook

Facebook pixel creation, if appropriate

What we have in place
  • We currently have Facebook Meta, which should make it easy for you to get started. We also have Facebook Meta, and the ability to provide any other information you need.
How this will help
This project will save us $3,607 , allowing us to further, connect our community members to the preservation of Native American Culture.

To help support our marketing campaigns.

Project plan

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Prep: Information Gathering
  • Volunteer Manager and Professional connect to discuss the Organization’s current Facebook marketing strategies (if any), advertising objectives/ define call to action, and ideal target audience
    *Volunteer Manager shares available budget and schedule, as well as target audience email list (if applicable) with Professional
  • Volunteer Manager grants Professional access to the Organization’s existing Facebook account
  • Volunteer Manager and Professional agree on a set number/variations of ads for the Professional to create for the campaign
1
Milestone 1: Campaign & Ad Set-Up
  • Professional begins campaign set up by selecting a campaign objective
  • Professional creates ad set based on specific audience, detailed targeting, placements, and selects daily budget and schedule determined by Volunteer Manager
2
Milestone 2: Ad Creation & Feedback
  • Professional creates Facebook ad(s) and links to desired landing page (if any)
  • Professional shares ad(s) with Volunteer Manager and receives feedback
  • Professional incorporates feedback and submits ad(s) for Facebook review
3
Milestone 3: Tracking & Analytics
  • Professional trains Volunteer Manager how to track and analyze Facebook Advertising performance
  • Professional explains to Volunteer Manager how to update Ad Set, including how to turn off ad sets instead of deleting them
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About the org

American Indians in Texas at the Spanish Colonial Missions
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Our mission

The Mission of the American Indians in Texas at the Spanish Colonial Missions is to work for the preservation and protection of the culture and traditions of the Tap Pilam Coahuiltecan Nation and other indigenous people of the Spanish Colonial Missions in South Texas and Northern Mexico through: education, research, community outreach, economic development projects and legislative initiatives at the local, state and federal level.

The pixel