Social Media Content Calendar

Help Kingdom Causes Bellflower get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Kingdom Causes Bellflower
Bellflower, CA, USA
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Kingdom Causes Bellflower
Bellflower, CA, USA

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Posted April 18th

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Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional details

Our organization is currently looking for a volunteer who can support our social media efforts through the creation of a content calendar for our social enterprise, Good Soil Industries, which provides work to those with employment barriers. The current social media platforms we use for GSI are Instagram and Facebook.

What we have in place
  • We currently have target audience personas, brand guide book and content ideas, which should make it easy for you to get started. We also have access to Canva and raw materials (i.e. photos), and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to pour these financial resources back into our transitional employment program.

This project will help us better engage current and potential customers online who are seeking landscape services. It will also help us communicate our mission and share our impact. We believe this content calendar strategy can play a part in growing our clientele, which in turn, will allow us to provide more jobs to people with employment barriers.

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

Kingdom Causes Bellflower
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Our mission

Our mission is to mobilize the community and provide transformative services so that all neighbors have a place to live, work, and belong.

What we do

Kingdom Causes Bellflower helps people get off the street, provides support services to those at risk of homelessness, creates pathways to sustainable work through social enterprise, and offers ongoing training and education to the community.

Testimonials

It was a pleasure to work with Wendy for our social enterprise project! Wendy was very helpful and provided many strategic ideas for our content calendar. She went beyond our expectations when it came to coming up with ideas for the project. She was very detailed in breaking down specific categories and helped us organize major topics we should focus on. We thank Wendy for her generous and gracious partnership with us and hope to work with her in the future.
Jocelynn K.
Jocelynn K.

Media Team Volunteer

Social Media Content Calendar Project

I thoroughly enjoyed working with Jocelynn, KCB, and GSI! I loved learning about the organization and their mission. The team communicated well, provided any needed information, as well as provided timely feedback. I would work with everyone again for future projects.
Wendy B.
Wendy B.

Volunteer

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