Pricing Strategy

Help SAGE create a well-designed pricing structure that accounts for key variables in their target market and product/service offering.
SAGE
New York, NY, USA
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SAGE
New York, NY, USA

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Posted May 15th

Project details

What we need
  • Analysis of Organization’s target audience, competition, costs and products/services
  • Recommendations for pricing for existing products/services
  • Assessment of whether any products/services should be discontinued or offered at differential price points based on constituents’ needs
What we have in place
  • We currently have current customer data, which should make it easy for you to get started. We also have savvy analytical staff, and the ability to provide any other information you need.
How this will help
This project will save us $6,868 , allowing us to get LGBT training to 20 senior services agencies.

The success of our organization depends on sustainable income. Without your help, we cannot know whether our current prices are too low or high. Your skills will empower us to expand our social enterprise nationally.

Project plan

P
Prep: Current Materials
  • Volunteer Manager provides overview of current pricing and products/services and business practices
1
Milestone 1: Research & Analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session
  • Professional analyzes current pricing strategies
  • Professional gathers information about the Organization’s products and services and the use of the Organization’s resources in providing those products and services
  • Professional researches and analyzes similar products and services on the market
2
Milestone 2: Recommendations
  • Professional proposes pricing for products/services based on research of demand, audience, costs, competition, etc.
  • Professional assesses any changes needed such as phasing out certain products/services, differential or tiered pricing, etc.
  • Organization provides feedback to Professional's proposals
3
Milestone 3: Delivery of Pricing Strategy
  • Professional delivers a Pricing Strategy outlining the new pricing recommendations
  • Professional provides suggestions for how to roll out the new plan
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About the org

SAGE
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Posted by
Elise C.

Corporate & Foundation Relations Officer

Our mission

The mission of SAGE is to lead in addressing issues related to lesbian, gay, bisexual and transgender (LGBT) aging. In partnership with its constituents and allies, SAGE works to achieve a high quality of life for LGBT older adults, supports and advocates for their rights, fosters a greater understanding of aging in all communities, and promotes positive images of LGBT life in later years.

What we do

Services & Advocacy for GLBT Elders (SAGE) is the country's largest and oldest organization dedicated to improving the lives of lesbian, gay, bisexual and transgender (LGBT) older adults. Founded in 1978 and headquartered in New York City, SAGE is a national organization that offers supportive services and consumer resources for LGBT older adults and their caregivers, advocates for public policy changes that address the needs of LGBT older people, and provides training for aging providers and LGBT organizations, largely through its National Resource Center on LGBT Aging. With offices in New York City, Washington, DC and Chicago, SAGE coordinates a growing network of 27 local SAGE affiliates in 20 states and the District of Columbia.

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