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Communications Strategy

Help Artmorpheus design a communications strategy tailored to the Organization’s goals and key audiences, and an implementation plan that works with their available budget and staff capacity.
Artmorpheus
Boston, MA, USA
Artmorpheus
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Artmorpheus
Boston, MA, USA

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Cause
Community & economic development
Skills
Communications Writing

Posted April 15th

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Communications Strategy

Project details

What we need
  • A review of Organization's communications goals and target audiences
  • Identification of appropriate timeline and implementation approach based on goals and audience
  • Messaging guidelines (with examples) based on audience and delivery methods
  • Outline of necessary steps for implementation
What we have in place
  • We have a messaging brief outlining language used to date and are engaging a brand messaging consultant, which should make it easy for you to get started. We
    also have a great reputation, 947 Twitter followers and 713 Facebook fans spread over 3 brands, and the ability to provide any other information you need.
How this will help
This project will save us $5,422 , allowing us to provide destiny-altering support for 100 artists & creative entrepreneurs.

Our non-profit is getting a lot of buzz for doing exciting and innovative work. Compelling storytelling and consistent communications are critical to engaging the community and funders. However, behind the scenes, our resources are very limited and consistent communication has been a challenge. This project will help cultivate donors and further our capacity to support talented artists and creative entrepreneurs in under-served communities to thrive.

Project plan

P
Prep: Project Goals, Timeline, and Process Established and Initial Information Distributed
  • Volunteer Manager outlines any current communications activities and strategies
  • Volunteer Manager shares any existing communications materials
  • Volunteer Manager shares the perceived strengths and weakness of existing communications plan and materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Professional Creates First Draft of the Communications Strategy and Volunteer Manager Provides Feedback
  • Professional creates a first draft of the Communications Strategy and shares it with the Volunteer Manager
  • Volunteer Manager reviews draft of the Communications Strategy, and provides feedback to the Professional
2
Milestone 2: Finalized Communications Strategy Delivered to the Organization
  • Professional incorporates Volunteer Manager’s feedback and creates a final draft of the Communications Strategy
  • Professional delivers final strategy to the Organization and provides recommendations for the Organization on implementation, based on staff capacity and budget
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About the org

Artmorpheus
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Causes
Community & economic development Arts & culture
Posted by
Liora B
Liora B.

Social Entrepreneur

Our mission

Artmorpheus is an impact-driven non-profit that empowers artists and creative entrepreneurs to develop, flourish and innovate. We connect the creative sector to a wide range of sustaining resources, strategies for growth and tools for public engagement. By supporting the creative sector, we strive to strengthen local economies and enhance community vibrancy.

What we do

Since our founding in 2009, ArtMorpheus’ has impacted thousands of artists and art lovers. Our capacity development services have connected more than 1,200 creative minds with tools to sustain artistic practices, grow businesses, enrich communities and strengthen creative economies. Additionally, our social enterprise, New Art Love, has connected more than 3,000 art lovers to artists and creative organizations. We recently launched a new project, The Fairmount Innovation Lab, which is offers artists and entrepreneurs living along the Fairmount Cultural Corridor access to space, funding, mentorship and a competitive startup accelerator program.

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