Brand Messaging
Brand Messaging
Project details
What we need
- Document that articulates in a consistent voice key messages about the Organization’s identity, constituents, mission, and vision
- Creation of taglines and talking points to help the Organization communicate clearly and concisely
- Recommendations on tailoring messaging for common communication channels (e.g., website copy, printed marketing collateral, pitching verbally)
What we have in place
- We currently have more strategic documents than ants at a picnic, which should make it easy for you to get started. We also have 10 years experience to know what we need, and the ability to provide any other information you need.
How this will help
This project will save us $7,200 , allowing us to improve the lives of the over 200 children who can't speak or walk in our region.
The success of our organization depends on communicating clearly with our donors and others. Without your help, we cannot perfect our "elevator pitch". Your skills will empower us to communicate more effectively and grow our donor base.
Project plan
Our mission
New Voices Foundation’s mission is to improve the lives of children with severe communication and physical challenges and their families. The ultimate goal of New Voices is inclusion in all aspects of life. While New Voices’ focus has been in the Triangle region of North Carolina, New Voices is committed to replication across the state and the country.
What we do
Many books have been written and studies completed supporting the benefits of education—both for an individual and society as a whole. Children who struggle to speak or walk are often underestimated. Proving that they can communicate and learn is an important step to a better life.
New Voices is “an advocate” informing professionals and the general public about the underestimated capabilities of New Voices children. Programs such as screenings and discussions surrounding the award-winning documentary, Certain Proof, or book signings with Sharon Draper, author of “Out of My Mind” have provided an entertaining way to combine disability awareness with the arts.
New Voices is “an engine’ that funds programs implementing one or more of the New Voices core program essentials. Projects, focusing on improving assessment techniques for children in the classroom, provide insight on the complexities of teaching children with disabilities. Other projects have made equipment readily available to classrooms and families or provided specialized training to public school personnel working with these children.
Lastly, New Voices is “a resource” for information about how to replicate the New Voices Model in other areas of the state or country. Any project that New Voices undertakes is structured to be replicated elsewhere, including the prestigious Lara Jane Parker Awards event.
Testimonials
I very much enjoyed working with Darcy! She shared the passion for our organization and very quickly understood our goals and vision. She also was able to quickly identify where we were having trouble talking about ourselves. The package she put together for us has already been put to use. (I kept her number in case I have a question in the future.)
New Voices Foundation is a wonderful organization dedicated to supporting educators who work with children with communication and mobility issues. I loved working with Sandy and wish them growth and success!