Pricing Strategy

Help Earthwatch Institute create a well-designed pricing structure that accounts for key variables in their target market and product/service offering.
Earthwatch Institute
Brighton, MA, USA
Unfollow
Log in to follow
Earthwatch Institute
Brighton, MA, USA

0

Live Projects

19

Matched Projects
0 Followers

Posted February 27th

Share this project:

Project details

What we need
  • Analysis of Organization’s target audience, competition, costs and products/services
  • Recommendations for pricing for existing products/services
  • Assessment of whether any products/services should be discontinued or offered at differential price points based on constituents’ needs
What we have in place
  • We've been in operation for over four decades. We will provide a starting list of competitors, product pricing and details, and basic demographic information for our existing customers.
How this will help
This project will save us $6,868 , allowing us to focus our time and financial resources on our 50 field research projects.

After 40 years of pioneering global volunteering and citizen science, the competitive landscape has changed significantly. To continue to be leaders in our field and provide the greatest support to our field researchers, we need your help in reviewing our products and pricing.

Project plan

P
Prep: Current Materials
  • Volunteer Manager provides overview of current pricing and products/services and business practices
1
Milestone 1: Research & Analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session
  • Professional analyzes current pricing strategies
  • Professional gathers information about the Organization’s products and services and the use of the Organization’s resources in providing those products and services
  • Professional researches and analyzes similar products and services on the market
2
Milestone 2: Recommendations
  • Professional proposes pricing for products/services based on research of demand, audience, costs, competition, etc.
  • Professional assesses any changes needed such as phasing out certain products/services, differential or tiered pricing, etc.
  • Organization provides feedback to Professional's proposals
3
Milestone 3: Delivery of Pricing Strategy
  • Professional delivers a Pricing Strategy outlining the new pricing recommendations
  • Professional provides suggestions for how to roll out the new plan
Show more

About the org

Earthwatch Institute
Unfollow
Posted by
Stacey M.

Director of Operations

Our mission

Earthwatch's mission is to engage people worldwide in scientific field research and education in order to promote the understanding and action necessary for a sustainable environment.

What we do

Earthwatch is an international environmental charity. We bring individuals from all walks of life together with world-class scientists to work for the good of the planet.

The Earthwatch community continues to grow rapidly, with participation from members of the general public we call "citizen scientists," to corporate employees, to educators and students.

All bring their knowledge, passion, and experience to support our work, improve scientific understanding, and inspire change at across all touch-points in their lives.

Testimonials

My team and I loved working with Sam. He was highly knowledgeable, dependable, personable, and communicative. We were able to implement business changes as a direct result of his work.
Stacey M.
Stacey M.

Director of Operations

Pricing Strategy Project

I thoroughly enjoyed working with Stacey and her team. Stacey is friendly, she knows her organization, is genuinely interested in making positive change, and is willing to implement the changes needed. I would definitely work with Stacey on another project.
Sam S.
Sam S.

Pricing Expert

The pixel