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Logo Design & Visual Brand Identity

Help Mission: Restore elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
Mission: Restore
New York, NY, USA
Mission: Restore
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Mission: Restore
New York, NY, USA

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Cause
Health & nutrition
Skills
Graphic design

Posted July 16th

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Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
What we have in place
  • We have clearly defined objectives and a growing presence on social media. In addition to our 382 Facebook likes, 167 Twitter followers, and 115 Instagram followers, we have an extensive young and established professional support base.
How this will help
This project will save us $4,817 , allowing us to provide our partners with 1 week of hands-on surgical training with a top U.S. surgeon educator.

We have the privilege and challenge of working in a critical global health field that is at times difficult for the broader community to understand and embrace. This logo project will provide us with the spark needed to get everybody's attention, and to start the conversation about the importance of creating networks of trained surgeons worldwide.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

Mission: Restore
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Causes
Health & nutrition Education Science & technology
Posted by
Karina N
Karina N.

Volunteer manager

Our mission

At Mission: Restore we are creating a world in which local surgeons have the knowledge, skills and support they need to treat debilitating injuries in their own communities around the world.

Testimonials

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