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Sydnee P.

Charlotte, NC, USA
Total impact
Ready to Volunteer

Professional Experience

Marketing Manager, The Ballantyne, A Luxury Collection Hotel, Charlotte

January, 2020 - Current

-Oversee the property's web and social media presence
-Strategize and implement seasonal hotel event offerings and promotions
-Design property collateral materials and guide management style standards

Graduate Strategy Consultant, Healthy Bytes

January, 2019 - April, 2019

-Forecasted and identified nine prospective markets for business product expansion over the next five years
-Investigated legal barriers to state entry and suggested best practices for new office establishment
-Explored marketing avenues to boost brand awareness within a business to business sales model

Graduate Marketing Consultant, Columbia Forest Products

September, 2018 - December, 2018

-Conducted secondary research on emerging consumer targets and trends for future client recommendations
-Designed marketing strategy to assist company with market segmentation process for introductory product offering
-Managed team timeline, company deliverables, final presentation materials and primary client communication

Event Resource Co-Manager, Wake Forest University

June, 2018 - August, 2019

-Organized event execution procedures to reduce university-related risk and liability among campus activities
-Supervised 6-8 event staff who manage a range of facilities, events and tasks offered by the Student Engagement Office
-Strategized best practices to ensure campus safety and active student engagement while enforcing security protocol

2018 Conference Intern, Florida Attractions Association

May, 2018 - May, 2018

-Prepared FAA 2018 Annual Conference presentation materials for association staff
-Monitored Conference supply intake and crafted Microsoft Excel worksheets to track association collateral
-Ran operation tasks throughout Conference to enhance attendee engagement