April, 2017 - Current
January, 2016 - June, 2016
Created and implemented hiring, training, onboarding systems - built network of volunteer teams by partnering with New York Cares, interviewed and recruited 4 full time staff including permanent Operations Director.
October, 2014 - November, 2015
From winning Presidential campaigns to opening Hollywood blockbusters, Penn Schoen Berland develops evidence-based insights and strategies to help brands beat their competition.
November, 2011 - September, 2014
Ipsos Hong Kong is one of the largest and most successful research companies in Hong Kong and a key part of the Ipsos Group, a leading global research company.
June, 2011 - October, 2011
Synovate, the market research arm of Aegis Group plc, generates insights to help clients drive competitive brand, product and customer experience strategies. A truly borderless company with offices in over 60 countries, our approach combines best in class global research capabilities with personalised service, local knowledge and the flexibility to create teams and processes that meet clients' specific requirements.
August, 2009 - March, 2011
LogicLab matches advertisers with the best media choices possible. By placing actual consumer data at the center of media evaluation, the LogicLab Media Marketplace enables advertisers, agencies and media buyers to, for the first time, optimize and measure campaigns using the same proven quantitative criteria used in disciplines such as direct marketing. The LogicLab also gives media owners the ability to attract new and diverse advertisers. Founded in 2009 and based in New York, NY, LogicLab is a wholly owned subsidiary of Merkle Inc.
October, 2006 - October, 2008
Simmons Market Research Bureau provides syndicated research information. The company offers consumer and media market research; transactions based databases; and statistical modeling of consumer and media behavior.
March, 2002 - September, 2006
Designing and leading consulting engagements which give participants access to breakthrough performance and producing unprecedented results. Some research sector specific projects.
January, 2000 - January, 2002
The best in class technology to measure online behavior via random stratified panel across five markets: Hong Kong, China, Singapore, South Korea and Taiwan.
January, 1998 - January, 2000
Art in Action linked artists to organizations promoting social change, several exhibits were held to benefit local charitable organizations in Hong Kong.
January, 1992 - January, 1999
Providing customized insights to global and regional clients across Greater China markets
March, 1989 - March, 1992
Managed start up team of marketing communications, public relations, print shop and designer to produce marketing collateral for new property including pre-opening manuals, processes and branding.
January, 1985 - September, 2009
Solo shows in Beijing, Bangkok, Hong Kong, Taipei - bylined column on contemporary Chinese art for Beijing Today, contributor to Paradox (UK feminist art magazine), on-going commissions.
Past work can be seen at www.darlenelee.com
September, 1981 - May, 1984