Mission

The Center for Frontline Retail promotes awareness, leadership, and action to achieve quality employment in the retail sector.
Through civic engagement, essential services, and industry research, Frontline grows grassroots capacity to transform retail work.

What We Do

Frontline builds powerful broad-based coalitions across diverse communities connected to retail workers, who are primarily women, immigrants and people of color, to advance economic and social justice. Our research and advocacy expands public knowledge about the latest trends impacting the quality of retail employment and the lives of retail workers. Through strategic partnerships, we develop innovative solutions to address the most pressing issues affecting workers and their communities. While Frontline’s objective is structural change, we are dedicated to providing valuable services that address workers’ immediate needs and empower them for industry advancement.